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Auto Shoppers Check Cars Online

Auto shopping is not that tedious andcame in third after the Honda Civic and
complicated anymore. With just fewthe Honda Accord. The Camry, the
clicks on the mouse, the most adored carbest-selling car in the country, which
will be checked. True, automakers andis made in Georgetown, Ky, "suggests
dealerships should not make thingsreliability and long-term value," Fallon
complicated. This trend paved the waysaid. "Even though Camry has such a
for the booming online shoppinggreat reputation, it is still something
industry.people want to research."
One of the many web sites which hasWhile Toyota and Honda will move an
benefited from the trend is Of all theestimated 400,000 Camrys and Accords
people who shop for new wheels on theeach this year, Mazda only expects to
Internet, about one-fourth of thesell 120,000 Mazda3 cars in 2007, said
potential buyers check out the goodscompany spokesman Jeremy Barnes. Like
first at the Web site Edmunds.com, anits more stodgy Japanese-made
auto information clearinghouse based incompetition, the Mazda is affordable,
Santa Monica, Calif., Thepowerful and reliable. But the Mazda3's
Courier-Journal reported.looks sound a siren call to the young
Among the 20 cars, trucks, minivans andand young at heart, he noted.
SUVs in 2007 that most captured theAccording to JD Power & Associates,
imagination, only two were related to aMazda has the "second youngest buyer age
domestic automaker, the report said. Thein the auto industry," after Toyota's
Mazda3, the affordable, sportScion brand, Barnes said. "You don't
performance car for the younger set, ishave to be young," he added of the brand
part of the Ford lineup. The GMC Acadiathat includes the Miata. "You just have
is General Motors Corp.'s new CUV thatto feel young."
gets 24 miles per gallon on the freeway"It is rare you see a (child's) car seat
but can still tow a 5,000-pound trailer.in the back of a Mazda3 when they are in
Auto shoppers continue to reflectthe shop," said Joe Trout, a Mazda
preferences for reliable compactspecialist and owner of the Dr. Zoom
vehicles such as Honda Civic, Toyotagarage in Fern Creek. "The driver of
Corolla, Acura MDX and Infiniti G35.this car is between 20 and 35,
Take in a vehicle on and you can finddefinitely not your mom-and-dad type."
expert ratings, compare prices, checkSixty-eight year old Prentice Short of
out resale values, or search for a usedScottsburg, Ind., would like to get into
version of the car you want. "We attracta new Camry to make vacation trips to
people who like to be informed," EdmundsFlorida with his wife, Geraldine,
spokeswoman Jeannine Fallon said. "Theyaffordable again. Trouble is, Short
want to make sure they are making asaid, he can't find a buyer willing to
smart choice."pay the $12,000 or so he says his 2002
The maker of the Acura axle assemblyJeep Cherokee is worth. The Jeep has
could be very pleased to make it to thelogged only 50,000 miles but gets only
list. Separately, a number of18 miles per gallon on the highway.
best-sellers, like the Ford F-150, are"Nobody wants these things that use all
not on the list, perhaps becausekinds of fuel," he concluded. "Whoever
hard-core Ford fans know exactly whatcomes up with the best mileage in late
they want in their truck and don't feel2008 or 2009 is going to be the ones
called to dink around a Web site. F-150that dominate the market," Short
buyers "don't need to do a lot ofpredicted. "If Ford, Chrysler and GM
research," Fallon said.don't do it, they'll get their lunch
Among top ten cars, the Toyota Camryeaten, and their dinner eaten, too.



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